Review: Wednesday Webinar Reimagines Ways to Maximize Local Church Worship

January 07, 2021

“The critical moment is upon us, I believe,” states Jason Moore, guest speaker at the January 6, 2021 Wednesday Webinar entitled, “BOTH/AND: Maximizing Hybrid Worship Experiences for Online and In-Person Audiences.”
“As we start to go back to in person worship in addition to doing online worship, I think we face a really dangerous moment in the life of the church. This may be the most  critical moment in our present reality.”
In anticipation of a time when churches will once again worship together in their church buildings, the January 2021 Wednesday Webinars will focus on supporting local pastors and lay leaders create effective worship services in a “hybrid fashion,” both digital and in person.
“The beauty of this moment [is that] the playing field has been completely leveled--when you think about online worship,” adds Moore. “It doesn’t matter if you are a big church or small church, whether you have a lot of tech or not, if you are doing effective worship,” added Moore. He spoke of churches in Tennessee who are more excited about their online services than the future of in person worship. Moore, an author and worship coach, leads seminars across North America to assist congregation in creating cutting edge worship. Moore works to explain, simplify and demystifying the production process as well as share strategies for effective in person worship experiences.
Moore asked pastors and worship teams to considering all four types of audiences including those attending in person, those at home who are part of your faith community, online visitors who are not part of the faith family, and those who watch at a later time. He noted that some things presented in a live service need to be re-interpreted for those watching or listening from home.
“The critical moment is this: when we go back to the room, I think there are one of two scenarios that could play out in this next season of ministry,” explains Moore. First, because many churches have been addressing a camera, they may continue to speak to the camera, averting attention away from the in-person congregation which becomes similar to a tv studio audience used to provide feedback such as clapping and singing. Or the camera will be put in the back of the room and the pastor will only address the people in the room making the people at home “feel like observers of an experience that they are not really a part of.”
The California Nevada Annual Conference is hosting a free 2-hour long workshop by Moore about creating an alternative scenario in which both in-person and at home worshippers feel included. The event is scheduled for January 14, 2021 from 3 to 5 p.m.
The workshop will explore strategies for creating powerful transformative worship where no one feels like they are an afterthought and will include: 
• Re-imagining worship for both/and
• How to create interactive both/and experiences
• Bringing at home and in-person audiences together in real time
• Alternative opportunities for online audiences watching in-person livestreams
• Repurposing in-person worship for online audiences
• Strategies for adapting practices for both/and
• Avoiding letting your groove becoming a rut
• And more!
Please register here:
Moore’s latest book is “From Franchise to Local Dive: Multiplying Your Church by Discovering Your Contextual Flavor,” a book on revitalizing and starting new worship experiences is available at
Moore is an award-winning digital artist. According to his biography, he continues to establish new styles for visual imagery in worship that he hopes will help the church reach the culture we live in. Known for his pioneering work in digital images for worship, he has devoted the last fourteen years to developing professional, highly emotive graphics, animation and video that are being emulated in churches throughout the country.

Jason’s passions include designing worship, production, acting and teaching. He leads seminars across North America on creating cutting edge worship, with an emphasis on demystifying the productions process. Believing in the power of the story, he likes to pepper his projects and teaching with humor.

His books, co-authored with Len Wilson, are Digital Storytellers: The Art of Communicating the Gospel in Worship (Abingdon Press, 2002), Design Matters: Creating Powerful Imagery for Worship (Abingdon Press 2006), Taking Fight with Creativity: Worship Design Teams that Work (Abingdon Press, 2009) . Jason was also the lead designer for the CD-ROM of the best-selling book The Wired Church: Making Media Ministry and has completed projects for such organizations as The Fuller Institute, Easum Bandy and Associates and Abingdon Press. In addition, he has designed worship alongside such leaders as Adam Hamilton, Michael Slaughter, Tony Campolo and Len Sweet. As animator/illustrator and member of the worship design team at Ginghamsburg Church from 1997-2000, Jason brought a fresh approach to the use of digital media that raised the bar for artistic standards in worship. In 2009 Jason returned to the team as an unpaid servant.

In 2000, Jason co-founded Lumicon Digital Productions, a non-profit arm of UMR Communications whose purpose is to be a comprehensive teaching center for assisting churches in the ministry of digital culture. After 2 years of casting vision and producing high quality worship resources for churches through Lumicon, Jason established Midnight Oil Productions along with Len Wilson.
Jason began work as a Media Specialist for the Ohio River Valley District of the United Methodist Church in Cincinnati Ohio in mid 2011. His work there entails coaching, personal one-on-one training, vision casting, and a variety of other work related to worship and creativity.

In addition, Jason has been featured in several articles for publications including The Ooze, Homiletics, Next Wave, Rev., Technologies for Worship, Wired, Worship Matters, Your Church, Church and Worship Technology, Worship Leader Magazine and various newspapers around North America. His books are required reading at nearly a dozen seminaries.
Jason is an adjunct professor for Northwest Nazarene University, teaching a course on visual communication for graduate level students.

Jason graduated from the School of Advertising Art. He has been awarded Hermes, UMAC, and Telly Awards for his innovations in animation, design and illustration.