Help Others Get Connected!
November 06, 2009
By Jane Horstman
Remember when "viral" was a bad thing? Depending on what virus you were talking about, it could send shivers down your spine. Well, today "viral" has taken on an entirely new - and completely opposite - meaning. Just ask Susan Boyle (of "Britain's Got Talent")!
In today's vernacular, "viral" means that something is so popular it has spread like wildfire. One person watches or reads it, and tells everyone he or she knows (electronically), and they tell everyone they know . . .
Every minute, 20 hours of video is uploaded to YouTube, to be seen "well over a billion" times that day - while in that same minute, roughly 23,528 tweets are being sent via Twitter, and people are connecting in record numbers on social networking sites such as Facebook and MySpace. Young, old and everyone in between - we're all "getting connected."
And all this connecting, all this sharing, and all this commenting is powerful.
We in the Communications Office are asking you to assist us, as we seek to relate more directly to people's lives through these new media, and make other changes in an effort to connect better.
For the past few years, many of you (Thank you, thank you!) have been sharing your copies of our eNewsletter, Instant Connection, with friends, family, and members of your church.
Now we ask that you encourage your friends and families to "get connected" more directly by requesting their own subscription to the Instant Connection email or our RSS Feed, or to follow us on Twitter and/or interact with us on Facebook.
In his October 23 blog entry, the Rev. Larry Hollon, general secretary of United Methodist Communications, writes, "We are a node on a global network that is interactive, connected and sometimes disconnected. We participate in that global network, and it will move with or without us. We have to stay ahead of the curve and be as interactive as we can in order to be of value to the church and to ensure the church has a presence and a voice in that interactivity."